RetailMeNot’s Cash Back Day Returns for 2023, Now With 3 Days of Thousands of Cash Back Offers

Plus, the announcement of our live ‘Cash Back Bash’ event, where RetailMeNot will give out up to $20,000 in Cash Back Rewards to celebrate the countdown to National Cash Back Day.

Drumroll, please! RetailMeNot is excited to formally announce the return of its fifth annual Cash Back Day event (Nov. 2-4), now extended to a full three says of savings — and featuring hundreds of exclusive deals and cash back offers (up to 20% cash back!) from top brands that are helping you kick off the holiday season by getting paid to shop.

This year’s lineup includes Neiman Marcus, Ray-Ban, Sam Edelman, Elf Cosmetics, Samsung, Expedia, PrettyLittleThing, Ninja Kitchen, Princess Polly and many more.

Shop Cash Back Day

What is Cash Back Day?

Cash Back Day is an exclusive online shopping event that rewards shoppers with up to 20% cash back on purchases made at hundreds of their favorite stores. The online event was created by RetailMeNot in 2019 to kick off the holiday season with some of the biggest cash back offers of the year. By shopping through participating stores and activating cash back offers, shoppers can get paid to shop! For example, say your favorite store is offering 10% cash back. If you activate a RetailMeNot cash back offer and spend $100 at that retailer, you’ll get $10 back within 45 days of your purchase.

This year, the event will run for 72 hours (Nov. 2-4) for the first time ever and last year it was a huge savings success. Check out the stats!

For past Cash Back Day events, shoppers have earned an average of $18 cash back per order.
To date, RetailMeNot has paid shoppers nearly $1.3 million during its previous four Cash Back Day events.
To date, RetailMeNot has paid its Cash Back members $70 million and counting.

Cash Back Day’s early-November timing is by design! According to our Ziff Media Group holiday survey (see methodology), we know that 64% of American shoppers plan to start scoping out early holiday deals, beginning in October (compared to 53% in 2022). And 44% are looking for less expensive items due to inflation impacts, so its the perfect time to save on those holiday gift items.

Cash Back Day isn’t the only time shoppers can earn cash back from RetailMeNot. In fact, the site offers cash back year round (and has paid its cash back members $54 million and counting). What makes Cash Back Day special, though, is the richness of the offers — shoppers can earn up to 20% cash back during Cash Back Day.

Cash Back Day 2023: Curbing Holiday Budget Worries

Cash Back Day 2023 deals run Nov. 2 – 4 (Thursday through Saturday).

Here’s what to expect:

Cash Back Day 2023 will feature thousands of retailers and offers from brands like Nieman Marcus, Ray-Ban, Sam Edelman, Elf Cosmetics, Samsung, Expedia, PrettyLittleThing, Ninja Kitchen to name a few, with more brands added every day. Shoppers will be able to get up to 20% cash back at select must-have brands, just in time for the holiday season.

Stay tuned for exactly which brands will be participating, but expect to be able to earn cash back on apparel, tech, home decor, entertainment and travel. You’ll even be able to earn cash back at some of your favorite restaurants.

Cash Back Day is perhaps the best way for shoppers to overcome some of the challenges they’ll be facing this season, with budget worries impacting holiday shopping habits:

According to our survey, the average holiday shopping budget this year is $732.43 (up from $725 last year). With Cash Back Day, shoppers can cross some items off their gift lists early and put money back in their wallets for last-minute gifts.
Over half of shoppers (52%) noted increasing prices and fitting everything into their budget (46%) as top holiday shopping stressor, and with Cash Back Day – and offers can help curb those holiday purchases with more in your wallet to shop later!
43% of shoppers noted they’re decreasing their holiday budgets this year – and overall, they plan to purchase holiday gifts in top categories, including:

Gift Cards – 53%
Clothing, shoes and accessories – 47%
Toys and games – 42%
Electronics – 24%
Makeup and skincare – 24%
Home appliances – 11%

Deal-seekers this holiday season will be shopping for key categories, including:

Electronics – 80%
Makeup and skincare – 75%
Clothing – 73%
Toys & games – 72%
Home appliances – 71%

Our survey also provided these insights about holiday shopping behavior in 2023:

Holiday shoppers are being price- and deal-conscious this year, with 82% of shoppers we surveyed searching for savings opportunities before making a purchase, and 54% taking advantage of holiday sales and discounts.

80% still plan to participate in holiday gift shopping this year, and more than half (45%) say they plan to treat themselves during the holiday season. So that cash back might come in handy when shoppers are ready to buy themselves everything they didn’t get for the holidays this year.

Overall, you can consider Cash Back Day your opportunity to get ahead of the holiday shopping hustle and enjoy savings in the form of cash back. You can spend that cash back on last-minute gifts or pamper yourself for being such a savvy pro shopper. Do you!

How Does RetailMeNot Cash Back Work?

1. Explore our cash back page. Or navigate to your favorite merchant. You’ll see cash back offers that look like this:

Tap the offer you want to activate.
If you’re logged in, you’ll see the offer has been activated, like so:

Hit “Shop Now,” And you’ll be taken directly to the store’s site. Shop and check out as normal.
Within days, you’ll receive an email confirmation that you’ve successfully used a cash back offer.
Within 45 days of purchase, the cash back you earned will be available in your RetailMeNot account, from where you can redeem via Venmo or PayPal!

Learn more about how to utilize cash back offers at RetailMeNot. And check out our cash back FAQs.

Cash Back Bash (Oct. 14): The Countdown to National Cash Back Day

New this year, RetailMeNot hosted a live ‘Cash Back Bash’ event on Oct. 14, celebrating the countdown to National Cash Back Day, which begins on Nov. 2. At the Cash Back Bash event, RetailMeNot gave out up to $20,000 in Cash Back Rewards for users and attendees to shop their favorite brands on Cash Back Day! Our event was hosted in Austin, Texas, on Saturday, October 14 from 1p.m. to 4 p.m. – many locals in the area joined us for a fun day of celebrating Cash Back savings!

Austin-based creator, Jenna Palek hosted the event, meeting & greeting with RMN fans, previewed her top holiday gift picks on offers for Cash Back Day and of course, handed out up to $20,000 in Cash Back Rewards. You can learn more details about our event and on our Facebook event page or Eventbrite.

Please see here for full terms and conditions for the promotion.

Follow @RetailMeNot on social for updates.

Insider Tips for Scoring Deals On Cash Back Day

It’s important to be strategic while shopping this huge savings event, so here are a few tips to help you navigate all these cash back offers:

Remember that cash back offers are stackable with other offers at RetailMeNot. That means you don’t have to choose between a cash back offer and a coupon code — you can use both!
Install RetailMeNot’s FREE browser extension, Deal Finder. It finds and automatically applies the best promo codes and offers for your purchase, helping you stack savings (see point 1 above!).
Definitely treat yourself with the best beauty and fashion items and save on great holiday gifts, but also think about which practical and necessary purchases you make throughout the year that you can save on during Cash Back Day. One of our writers once ordered all her contacts for the year during the last two RetailMeNot Cash Back Days, for example. Other more practical items to get cash back on include winter clothes for growing children (and yourself), kitchen appliances you’ll need for holiday cooking and health products/pantry essentials.
One of the best perks of RetailMeNot’s Cash Back Day is that you can save on luxury beauty and fashion brands that don’t often have sales or discounts.