The Top Black Friday Sales to Shop This Year (Updating)

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Black Friday 2023 (Nov. 24) is almost here. Admittedly, it feels like it’s been with us for for months now, and in a way, it has. Pre-Black Friday sales have been kicking off since early October. And retailers have been dropping their official Black Friday ads for weeks.

But even with all that early hype, Black Friday is still the main event on a shopper’s calendar. It holds the best deals of the year on tech, toys, fashion and more. It’s the key to saving on everything on your gift list. And it’s a way to side-step inflation, at least a little bit.

Top Black Friday Sales of 2023

To help you navigate the Black Friday chaos (most importantly: When do all these sales actually START?) and emerge knowing you shopped smart and saved the most, we’ve rounded up the best sales — as well as other important details, like when they kick off. Some retailers are keeping their official deals under wraps, so check back. We’ll be updating our list as the retailers update us.

Amazon Black Friday Sale 2023

photo essay showing wrapped gifts surrounding and amazon shipping bosx
Image: Amazon.com

When: Online beginning Nov. 17 through Nov. 24. Amazon usually kicks off its sales at midnight Pacific time. This year’s Black Friday sale is much longer than those Amazon has thrown in the past. Until this year, Amazon has stuck to a 48-hour event (on Thanksgiving and Black Friday only). This year, it’s matching the timing of other retailers and sending its deals live super early. Learn more about Amazon’s Black Friday deals.

The Best Deals

As you might expect from Amazon, the retail giant will be offering huge savings on its own devices, including Echo devices, Kindle tablets, Fire tablets and TVs and more. There are some practical deals on essentials, too, for inflation-minded shoppers. See a preview here.


Walmart Black Friday Sale 2023

Image: Walmart.com

When: Online beginning Nov. 22 at 3 p.m. ET (12 p.m. ET early access for Walmart+ members). In stores beginning Nov. 24. This is very similar to last year’s timing. Learn more about Walmart’s Black Friday sale.

Walmart also launched an early Black Friday sale on Nov. 8.

Thanksgiving hours: Closed.

The Best Walmart Black Friday Deals

We’re still waiting on confirmation of Walmart’s deals for its Black Friday sale. Round one offered the best price we’ve ever seen on Apple AirPods, so we’re hoping for an equally strong Round 2.

Check out Walmart’s Black Friday ad scan when it’s live.


Kohl’s Black Friday Sale 2023

image of kohl's Black Friday ad as shown on BlackFriday.com
Image: BlackFriday.com

When: The Kohl’s Black Friday sale starts Nov. 19 (12:01 a.m. CT online and 8 a.m. in stores). That’s the tl;dr version, anyway. As usual, the leadup to Black Friday week at Kohl’s Black Friday and even the Black Friday sale itself is complicated, with deals and special Kohl’s Cash promos shifting before Nov. 19 and after. Oh, and some deals (labeled as Super Deals) aren’t live until Thanksgiving. We’ve got an easy-to-follow guide here.

Thanksgiving Day hours: Closed.

Special offers: An extra 15% off purchases. Plus, earn extra Kohl’s Cash on select products.

The Best Deals

Kohl’s has already dropped its Black Friday ad, and it’s packed with savings and put out a press release on its Black Friday promotions. If you normally don’t associate Kohl’s with great tech deals, you’ll be surprised, as Kohl’s is offering deals on some of the top tech of the year, from fitness watches to smart home devices. And some of the deals are made even better, due to the extra Kohl’s cash that Kohl’s is throwing in on select products.

Plus, as always, Kohl’s is offering great Black Friday deals on toys, fashion and home goods.

Our favorite deals (which go live on Nov. 19) include:

  • 70% off fine and silver jewelry
  • 50% off select toys
  • 50% off Amazon Smart Home
  • 50% off sleepwear for the family
  • 40% off Levi’s for the family
  • 25% off Nike, adidas and Under Armour for the family, select styles
  • $24.99 Amazon Fire TV Stick 4K
  • $12.99 Tek Gear Fleece for the family, select styles
  • $6 eye palettes from Sephora Collection

Target Black Friday Sale 2023

target bullseye dog holding a present
Image: Target.com

When: Nov. 19 through Nov. 25. Stores will be closed Thanksgiving but open Black Friday at 6 a.m. (Target confirmed this in an email, and that’s an hour earlier than last year!) This Black Friday sale will actually be te FOURTH round of Black Friday deals at Target this year — the retailer has been dropping new deals weekly since late-October. Learn more about Target’s Black Friday sale.

Thanksgiving hours: Closed.

The Best Deals

Target hasn’t yet announced its final round of deals that will be kicking off on Nov. 20 yet. Keep an eye out here for that ad drop.


Macy’s Black Friday Sale 2023

When: Nov. 19-25 in stores and online. Stores will close on Thanksgiving, opening 6 a.m. on Black Friday. Learn more.

Thanksgiving Day hours: Closed.

Special offers: Bonus buys with select purchases. For example, get a set of diamond earrings for $29.99 ($200 value) with a $25 purchase. This is the same deal we saw in 2022.

The Best Deals

Macy’s dropped a Black Friday ad that’s full of savings on fashion, toys, beauty and home goods. It also dropped a special Thanksgiving ad insert with additional deals.

Our favorite deals (which go live Nov. 19) include:

  • 60% to 65% off coats for the entire family
  • 25% off Nike products
  • 20% off Estee Lauder
  • $199.99 designer suits
  • Up to 65% off bedding

Best Buy Black Friday Sale 2023

best buy black friday sale calendar for 2023 showing start dates
Image: BestBuy.com

When: Nov. 17-25 in stores and online (that’s a few days longer than last year’s sale). Stores will close on Thanksgiving, re-opening on Black Friday. The Black Friday week deals follow about a month of early Black Friday deals from Best Buy. Learn more about Best Buy’s Black Friday sale.

Thanksgiving Day hours: Closed.

The Best Deals

Best Buy has yet to announce its official Black Friday deals. However, based on the early Black Friday deals it has launched already (and based on deals from past years), we’re confident in saying it will be one of the top sales of the year to shop, especially if you’re after TVs, Apple products, headphones and appliances.

Shop Best Buy Black Friday

The post The Top Black Friday Sales to Shop This Year (Updating) appeared first on The Real Deal by RetailMeNot.

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